Forum for Audiovisual Music about Europe …


Who is behind this?

Benjamin Feyen



Idea Sketch | Proposal


Idea pitch

Promoting Europe (European identity, history, languages, stories, values) by pop music. Participants write and record their own songs about Europe and produce videoclips. Music has the power to access people very easily and is thus a perfect tool to spread messages and address emotions.

Why does Europe need your idea?

Europe needs this idea because there is a lack of Europtimism and too much euroscepticism in these days. Music touches peoples' emotions and is thus the perfect tool to promote Europe, the European integration process, stories and our common values. This project wants to contribute to more and a better identification of the European citizens with Europe. We should be proud of what we have achieved rather than fighting each other. This project is special in the way that even with a low budget it can be successfully realised, and in that everybody can contribute. We bring Europeans together in the creative process of making music and videoclips, together for the European idea. This idea could indeed be transferred to other regions of the world (e.g. Middle East).

What is your impact?

The *goal* is to create 10-15 songs and videoclips and put them online - which can be done even with a small budget. But this would not enable us to achieve the actual *aim* of the project which is to promote European issues as good and much as possible. After all, it's not about the songs themselves, but it's about the messages carried by the songs; the songs and videoclips only serve as a PR tool. The bigger the budget, the more professional our productions can be, and the better the chance to be recognized. But even with a low budget we will still have a number of great songs that will remain for a long time and that can inspire people. The feedback to the first three songs was outstanding - but only by those few hundred people who got to know about them.

How do you get there?

The project has already started and is well-known among hundreds of AEGEE members. This is a very good base to further growth. Provided that we receive financial support, the next steps would be:
- Promoting the existing songs in order to make the project known better and known also outside of AEGEE;
- Raising awareness of the chance for basically everyone to contribute;
- Professionalising our music and video productions - especially for a good videoclip it takes quite some effort, time and money;
- Once there is a sufficient number of professionally produced songs and videoclips, we will start a PR campaign;
- If possible, a professional company (e.g. record label or TV channel) should be approached in order to professionalize the marketing.

What is your story?


Who are you doing it for?


What makes your idea stand apart?


€ 10000,-

Funding requested from Advocate Europe

€ 0,-

Total budget

Major expenses


What do you need from the Advocate Europe community?

Whoever is interested in this project is very welcome to join, to contribute with own songs - or just to listen to the existing songs at and share them.



Idea created on April 13, 2015
Last edit on Oct. 30, 2017

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