Democracy and participation, Communities

Talaka – European Virtual Hub for Changemakers shortlist


Who is behind this?

Yauhen Klishevich


Idea Sketch | Proposal


Idea pitch

Political apathy grows in the modern world due to disappointment in existing structures and inability to influence situation.
Our platform arms people with a tool to change the status quo and implement their initiative from the very beginning: to find reliable co-founders, gather like-minded teammates and understand how to move forward.
We have created an online tool that helps thousands of projects and millions of people around Europe to make it a better place for living.

Where will your idea take place?

Online + Belarus with extension to European countries (at least 2 within the project)

Why does Europe need your idea?

The classical theory of democracy defines democracy as “the will of the people” and “the common good”. This is the kind of democracy that has shaped the EU and is embedded in European integration.
In line with democracy principles and priorities of 2017-2018 call for ideas the project proposed focuses on building vibrant social networks within local communities and between European countries, on strengthening collaboration of active citizens to jointly influence local problems and participate in local decision-making through implementation of socially significant projects.
Talaka platform will foster social capital of Europe by creating opportunities and providing assistance in launching and managing both local and cross-border community projects.

What is your impact?

As a result of promotion of Talaka platform, we expect that implementation of community projects will become easier in Europe due to new opportunities to start projects without external support; within one year the total value of implemented projects will be up to 500 000 Euro (in equivalent), which exceeds 10 times the requested funding from Advocate Europe. This estimation is based on the platform’s experience in Belarus: more than 300 projects were implemented in Belarus for the last year with the common value no less than 1,5 million Euro.
The added value of the project consists in its cumulative character, further extension and replicability: Social Challenge as a mechanism of citizens’ engagement will continue to attract more people to the platform, thus, ensuring its sustainability

How do you get there?

The project consists of three stages: (1) preparation stage (conduction of interdisciplinary Team-Effectiveness Research with the focus on online team-building and technical developing of the platform); (2) “bridge” stage (finding stakeholders for Social Challenges in European countries and defining locations for the upcoming Challenges); (3) “pinnacle” stage (conduction of up to three Social Challenges in European countries).
To implement the project, it is planned to apply project management approach, capacity building approach (for European partners and newcomers to the platform) and participatory approach (esp. during preparation of the research and conduction of the Challenges).
The methodology of Social Challenge has already been developed and put into practice in Belarus.

What is your story?

I am the founder of the platform and an integrated part of our like-minded team of 12 experts experienced not only in technical development of crowdfunding tools but also successfully implemented participatory engagement mechanism.
The very name of the platform – Talaka – denotes the form of rural mutual help in Slavonic cultures when it was needed to make urgent work jointly. In line with the name, our mission is to create a digital space for bringing together activists and opinion leaders and assisting them in improving life by solving local problems.
From 2013 over 1700 socially significant projects were launched on the platform and more than 40 000 people were engaged in them. Taking into account our experience, we see potential of the platform to become a Europe-wide resource.

Who are you doing it for?

Target groups (TG) of the project: TG1: already existing Talaka community (predominantly aged 22-40 (around 60% of the audience); TG2: socially active people in European countries (expected female/male ratio – 60%/40%); TG3: Donor organisations, businesses, NGOs and media resources in European countries interested in promotion of Social Challenge.
The final beneficiary of our services is the society at large benefiting from the implemented community projects.
Stakeholders of the project are non-governmental agencies, social/creative entrepreneurs and socially responsible business entities, local authorities both in Belarus and outside the country interested in extension of Talaka community and increase of the number of successfully implemented projects.

What makes your idea stand apart?

We have worked with more than 1700 projects in Belarus, so we know very well that successfully implemented project is the result of hard work. Especially important are the very early stages of a project when lots of things need to be planned and organized, still it is almost impossible to find sources that can help you on these early stages.
We have created an online platform because it is scalable and potentially can become Europe-wide. We tend to create one common place where people can find dozens of successful projects, learn from mistakes of failed projects, find people who want to jointly bring changes into the world. The platform pushes cross-country collaboration on the level of communities which is more efficient in fostering European democracy than any official agreements.

€ 49900,-

Funding requested from Advocate Europe

€ 55600,-

Total budget

Major expenses

Office expenses - 5500 EUR, event costs - 200 EUR, fees and honoraries - 19700 EUR, Personnel costs - 24500 EUR.

What do you need from the Advocate Europe community?

We appreciate feedback about project’s strengths and weaknesses, its perspectives on the European level as well as advice on how to make it more interesting and sustainable. We will be grateful for information about potential European stakeholders interested in promotion of the platform locally.



Maksim Z.

Romualda Yukhnevich

Konstantin P.

Idea created on Jan. 15, 2018
Last edit on May 22, 2018

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