Democracy and participation, Communities

Rural Talk Matters (RTM) shortlist


Who is behind this?

Adriana Carnu



Who is joining forces?

Multi Kulti Collective


Makers for Change


The partnership assumes the implementation and sustainability of the project based on formal cooperation and shared principles: transformative experiences, quality processes and meaningful outcomes.

Idea Sketch | Proposal


Idea pitch

Although written in the genetics of the rural life, the power of transformation of community dialogue and space has been affected by labor migration, poverty and social exclusion. We plan to design an in-depth methodology that will help re-frame the approach towards the dialogue process in the rural communities, stimulating people to involve and co-create the change of the rural scenario. Under the form of a toolkit, RTM is a body of practices focused on cultivating collective social design.

Where will your idea take place?

12 rural communities from Eastern Europe(RO, BG), Central Europe(HU, PL),Western Europe(FR,BE)

Why does Europe need your idea?

Dialogue, the basic ingredient that separates democracy from other political ideologies, is a process of genuine interaction within which democracy can be made more effective, egalitarian and participatory, while also adding some immunity from the mechanisms that dismiss collective decision-making.
Although written in the genetics of the rural life, the transformative power of community dialogue- the space for exchanging information face-to-face, sharing experiences, expressing perspectives, clarifying and developing common solutions- has been affected by migration, poverty and social exclusion.
Designed with the intention of enhancing community dialogue, the RTM methodology will focus on holding space for dialogical conversation in the framework of potential systemic transformation.

What is your impact?

Rural Talk is an open-source toolkit aimed to shift the narrow framework of social dialogue happening in the rural areas into a more engaging, productive and transforming social architecture. RTM recognizes that communities think and act for and by themselves, thus providing the facilitators, be them transformation-makers, community organizers and developers, skills and knowledge to approach their processes in a mindful and participative way, appreciating strengths and fostering local ownership. We envision that one year from now, the 12 communities involved as co-creators of RTM will have re-engaged the dialogue culture within the rural communities and transformation, as they see fit, will have started to unfold. Sharing this collectively intelligent produced output will be our next step.

How do you get there?

The foundation for the project is a research conducted in the 12 communities that will be investigating the culture of dialogue and participation. The data from the focus groups/observations/questionnaires from the 12 rural communities will be collected according to the instrumentation plan in a report mirroring the reality of each one, alongside a comparative report. With these resources, we will proceed to the creation of the RTM methodology and toolkit. With the mindset of co-creation, community life participants will be invited to contribute in the process.
Guided by values of accountability, transparency and gratefulness, we will organize local meetings within the communities that so generously shared their wisdom with us, in order to present the outputs of our work together.

What is your story?

Working with rural communities in poverty and in social exclusion, made us understand that one of the most important reasons behind the lack of force and intention for inquiry and transformation within the community is that people stopped connecting and exploring community dialogue. The powerful calling question that was born within the partnership investigated "the why" behind the perception of social disruption and initiated a diverging sense-making process. Emerged in this work, the challenges of understanding the mindset and intentions of both the multitude of rural stakeholders, and of the changemakers as well, unfolded. With this very important clue, RTM will include, both in research and design, the exploration of the intentions of all participants to a rural transformation process.

Who are you doing it for?

RTM advocates community dialogue’s contribution to tackling main problems that study reports show about rural life: income poverty, remoteness, infrastructure and access to basic services, housing conditions, education. We will be co-creating and piloting the methodology and toolkit with the help, resources and wisdom of the 12 communities that we will be collecting through questionnaires, focus groups, circle meetings. On a larger scale, the RTM methodology and toolkit address all the categories of actors (inhabitants, local formal or informal leaders, community developers and organizers, local administration, NGOs, business sector), that feel that rural life is alive in them and have the intention of co-creating positive transformation through genuine community dialogue.

What makes your idea stand apart?

Nowadays the concept of “dialogue” is attributed to almost any event that brings together a variety of actors within a context of disagreement or conflict, instead of a framework for collective wisdom. These events do not meet the minimum criteria to be considered meaningful dialogues, diminishing the term “dialogue” on account of debates in which no one truly listens to each other, meetings in which non-inclusive decisions are made in a non-participatory manner, public talks that are used to simulate a dialogic approach. RTM is a research-based methodology designed in co-creation with countryside life participants within the framework of genuine dialogue, the basic start for an assumed process of rebirth of the well-being of their communities.

€ 49600,-

Funding requested from Advocate Europe

€ 58510,-

Total budget

Major expenses

Personnel costs (1 project manager and 5 team members) 18 720 EUR; Organizing of events (12 focus groups, 48 local meetings, 1 international meeting) 10290 EUR; Travel and accommodation for events 8220 EUR; Research and development of RTM (instrumentation plan for research, 12 community reports, 1 comparative study, RTM methodology and toolkit development) 21 280 EUR.

What do you need from the Advocate Europe community?

The online community can help us collecting inputs regarding potential challenges and risks we fail to see at the moment. We would appreciate suggestions that would help us scale-up the project idea and connect us with organizations from Europe passionate about rural development.


Adriana Micky



Idea created on Jan. 15, 2018
Last edit on May 21, 2018

Write comment