Democracy and participation

Rock the Eurovote 2019


Who is behind this?

Felicia S

United Kingdom

Who is joining forces?

The European Parliament

European universities

Existing pro-EU youth groups in each member state

wide network of universities (campus voter registration for example), existing pro-EU youth groups and hopefully, the EU/EU Parliament itself. It's crucially important to go beyond the Erasmus crowd.

Idea Sketch


Idea pitch

Only 28% of EU citizens aged 18-24 voted in 2014. In 2019, more young people are likely to vote for their Eurovision fave than for their MEPs. We cannot lose an entire generation to populism, nationalism and frog memes. Rock the Eurovote aims to get EU youth to the polls by speaking THEIR language and getting Euro icons from all walks of life involved in registration drives, debates and campus + online Get Out the Vote campaigns.

Where will your idea take place?

EU-wide and internet.

Why does Europe need your idea?

My idea is to adapt a US campaign to our current fight in Europe: the open/liberal society model v closed societies, so as to increase youth voter turnout in the '19 EU elections. Young people often feel like the EU doesn't speak to them, but they are natural allies in the fight for open societies.

What is your impact?

A year from now, more young people would be AWARE that they can elect MEPs, of what MEPs do and why the EU Parliament is important for their lives. Increased voter turnout is not just a statistical goal. A successful campaign would give a voice to young people and make their generation more engaged.

How do you get there?

- registration drives in countries where new voters must register
- online campaigns to make EU youth aware of upcoming elections
- engaging EU youth beyond upper middle class
- getting EU based icons of wide appeal to speak for the campaign. If Radiohead can rock the vote in the US, why can't we have Daft Punk Rock the Eurovote?

What is your story?

I am an Eastern European who didn't feel excited about joining the EU when I was 20. I was too poor for Erasmus, my parents couldn't afford it. The EU was for rich nerds, it didn't speak to me. 10 years on, I wish someone got me engaged back then. It's not too late to do it for the next generation.

Who are you doing it for?

Voters aged 18-30. The people who are most likely to see the EU as, at best, a vaguely benefitial behemoth that's far removed from their lives.

What do you need from the Advocate Europe community?

Any and all are welcome. Thank you.



Idea created on Jan. 8, 2018
Last edit on Jan. 13, 2018

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