Arts and cultural activities, Social inclusion

ITHAKA: Music, social change and environmentalism


Who is behind this?

Guillermo Gonzalez Abad

ITHAKA Festival


Who is joining forces?

Mujeres y Música


Escuela de Oficios Electrosonoros


XXXO: Movimiento interdisciplinar sobre arquitectura y creación artística y social


Other collaborations: Siren UK (an organization that gives voice to female and female-identified musicians across the UK) and Femme Electronique, which pursues the same objective in Uganda.

Idea Sketch


Idea pitch

ITHAKA is a music festival that revolves around the power of music as a tool for social change and focuses on inclusivity, social diversity, gender equality & environmentalism.
We challenge attendees to reflect on the issues that are central to our philosophy, confronting them with matters pertaining to sustainability & social responsibility by widely discussing about these subjects through open talks and by featuring a rich line-up with gender-diverse artists from all sociocultural backgrounds

Where will your idea take place?

Zarza de G., Extremadura (Spain) in an old Arab walled city from the IX century surrounded by nature

Why does Europe need your idea?

ITHAKA is an inclusive, diverse & collaborative project that inspires democracy through art by creating an open stage for talent from all backgrounds, generating an exchange between artists and the public, confronted with a societal model that is replicable, bottom up, well beyond the festival area.

What is your impact?

Our project is to be replicated yearly with a four-year program that will take us to three other different locations across the North, West and South of Spain, bringing this philosophy across the country and multiplying its societal impact -as well as fostering our artists and partners along the way

How do you get there?

To ensure the success of the project we will implement quality production, national & international press campaign and a strong social media strategy. We have also teamed up with other experienced associations of civil society to help us push the project to the next level, give it voice and amplify its message
Although innovative and rarely found elsewhere, our concept isn't new: it feeds on past initiatives in which we've inspired ourselves to create our contribution to a more inclusive Europe

What is your story?

Music has taught me many things: to care more about the people around me, to respect women up & beyond the stage & to love diversity. A crowd listening to a concert is nothing but a small-scale society & I want to replicate the good practices that have taught me so much to educate people about them.

Who are you doing it for?

Our beneficiaries are our partners, artists and attendees. The latter are our most important stakeholders and everybody is welcome to attend: elder, young and middle-aged. We expect to receive the most people from the surrounding areas to the festival site, but also from the rest of Spain and beyond

What do you need from the Advocate Europe community?

I'd love to hear people's impressions regarding the feasibility of the idea and the strength of its design, as well as comments on ideas or concepts that could be improved. Also I would like to know if there is something that might seem inconsistent or inappropriate. Thanks for reading.






Idea created on Jan. 9, 2018

Write comment