Direct Approach


Who is behind this?

Stine Marie Jacobsen

Direct Approach


Idea Sketch | Proposal


Idea pitch

Direct Approach is a project based on conversations about violence in film and reality.
Participants are asked to describe from their memory the most violent film scene they have ever watched. Then they are asked to choose one of the characters from the film scene: victim, perpetrator or bystander.

Why does Europe need your idea?

Europe needs Direct Approach because it offers an educational program with a non-violent, non-judgmental and open method which is much needed in contemporary anti-violence training for schools and institutions.

Direct Approach has a huge impact on participants, because it invites them to have a moment of self-reflection when they are asked to describe how they view violence and for some it is the first time they verbalize themselves about violence.

I believe that If we could all understand how we ourselves are violent, the world and how we structure it would be a less violent place. The future goal is to develop Direct Approach into a useful and exemplary tool for schools and other institutions, who wish to work with the topic violence.

What is your impact?

The goal of the book is to become an inspiration and useful tool for schools and other social institutions who wish to work with the topic violence.

If my proposal is selected, the guidebook will in a year be translated from English into also German, Spanish and Arabic and distributed internationally for free to schools and other institutions who wish to work with the topic violence.

How do you get there?

1. Hire assistant(s)
2. Hire German, Arab, Spanish translators
3. Find international book distributors
4. Produce book for print and online distribution
5. Launch online (school) campaign

What is your story?


Who are you doing it for?


What makes your idea stand apart?


€ 40000,-

Funding requested from Advocate Europe

€ 38000,-

Total budget

Major expenses




Idea created on April 12, 2015
Last edit on Oct. 30, 2017

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